Second Step
Starting a blog is fairly easy, but keeping a blog interesting and fresh is
a whole other matter. While many marketers have no trouble beginning
a niche blog, the sheer number of abandoned blogs around the ‘net
speaks to the fact that many marketers don’t know what to do to keep a
going is to post frequently. This means that you’re going to need a ever
present stream of content coming into your blog.
You may be intimidated by the thought of having to come up with lots of
topic ideas. Brainstorming great topic ideas for your blog posts are
easy if you use the following ideas.
- News in your niche.
Your blog should be timely and there’s no better way to attract attention
on your blog than to tap into some ongoing news. No matter what your
niche is you can find news stories and breaking information that will
help fuel timely blog posts. Sign up for Google Alerts (it’s free) and set
up alerts on important words in your niche. This way you'll be able to
see the news in your niche and blog about current topics.
- Comments section.
The comments section in your blog can be a great source of writing
inspiration. Let’s say you have a post on your marketing blog about
keyword research. Within the comments section, a few people start
asking about how to use keywords in articles for article marketing.
Voila! You have your next blog post. Look through your comments
section to identify topics that you can write about or questions you can
answer in the form of a blog post.
- Resource lists.
Are there some websites or other resources that your niche needs to
know about? Write a few resource list posts. Resource lists posts are
very easy to write and they provide maximum value to your readers
because they can get the information that they need easily. When you
can’t think of anything else to write about you can pull together a helpful
list for your readers.
- Other blogs in your niche.
Keep your finger on the pulse of your niche. Watch other blogs in your
niche and see what they are writing about. You can take a different
angle on the same topic, or cover an area of the topic that the original
author missed. If you disagree with the author, feel free to go ahead
and express your opinion on your blog. Other bloggers can be a great
source of information so be sure to get involved in the community.
- Quick tips.
Start collecting a list of quick tips you'd like to share with your niche.
These can be inspired by your personal experience with the niche, from
other blog posts you've read or from other products in your niche. When
you find yourself stuck for blog post ideas, you can write a quick tips
post.
These tips just scratch the surface of where you can find topic ideas for
your blog posts. Start keeping a notepad file with blog post ideas and
you'll never be at a loss for material.
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